Brand Redesign

Churchgate Protective Services needed a modern identity that communicated strength, discipline, and trust while reflecting the heritage in its name. The brand also required a system that worked across uniforms, vehicles, signage, and digital platforms.

The new logo centers on downward-facing swords arranged as a fortified gate, symbolizing defense and controlled access. An arch above creates a sense of cover—referencing cathedral architecture and acting as a protective dome. A star at the apex represents guidance and moral clarity, while bold CPS lettering grounds the mark with authority.

The rebrand gave Churchgate a timeless, recognizable identity that reflects its mission: protecting what matters with strength and principle. The new mark elevates perception, communicates trust, and adapts seamlessly across all brand applications.